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The demands placed on researchers today have never been greater — faster turnaround times, tighter budgets, and the need to know more are the norm. To add to the pressure, the stakes have never been higher — decision-makers can't afford to be wrong, nor can they afford to wait weeks while research studies are fielded.

Online research (or e-Research) offers many advantages over traditional research modes — speed, reach, accuracy, cost savings, and efficiency to name just a few.

e-Research is quickly becoming the mainstream methodology of choice for many types of research studies. In fact, Inside Research estimated that worldwide online research is expected to reach US$1.6 billion in 2005, representing a US$306 million increase over 2004.

In recent years, the move to e-research has been dramatic. Industry reports are showing that more research companies are adopting online research as a mode for conducting research studies. According to the Cambiar 2006 Online Industry Research Report the adoption of online research among researchers has risen by approximately 11% from 2005 to 2006 with nearly 87% of research companies now conducting online research.

e-Research offers more benefits than ever before, and e-Rewards® Market Research can help you discover them. Learn more about why we are your best choice for e-Research success.





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